Higalaay Festival 2017

Cagayan de Oro celebrates its annual fiesta on August 28, 2017, which is the feast day of Saint Augustine. The fiesta which is also called Higalaay Festival is a month-long celebration which features core events such as garden show, fashion summit, cowboy festival, Kahimunan Fair, marathon, street dance, fireworks display, street procession and fluvial parade. The activities culminate on August 28 on which families serve sumptuous foods, drinks to relatives, friends and other people who may visit their homes.

Although celebrating a fiesta is a Roman Catholic practice, it has become an accepted holiday for most of Kagay-anons so that it is embedded in their culture and traditions. For most of them, a year is not complete without celebrating the fiesta.

A means of merry making, the fiesta is also an instrument to showcase the city as a prime tourist and investment destination not only in Mindanao but also in the Philippines. Despite the armed conflict in the neighboring city of Marawi and the President's declaration of martial law, the Kagay-anons' enthusiasm to celebrate the fiesta in 2017 still remains unaffected. Happy Fiesta! Viva Senor San Agustin!